From limited-time offer to long-term Costco success

Client

U.S.-based dessert & sweet treats brand (confidential)

Timeline

4 weeks

Services

Strategy

Website

Confidential

Helping a dessert brand launch (and stay) on Costco shelves

A national dessert brand was preparing to pitch new products to Costco, one of the most competitive retail environments in the country. They brought us in to help get it right. We worked closely with their team on packaging, sizing, messaging, and design strategy, ensuring every detail aligned with Costco’s unique requirements and buyer expectations.

The launch started as a limited-time offer (LTO), but the strategy delivered big: the product is now a recurring feature on pallets and shelves nationwide.

Challenge

The brand needed help making key product, packaging, and messaging decisions ahead of a critical Costco pitch.

Challenge

The brand needed help making key product, packaging, and messaging decisions ahead of a critical Costco pitch.

Challenge

The brand needed help making key product, packaging, and messaging decisions ahead of a critical Costco pitch.

Solution

We guided the team through design, sizing, positioning, and go-to-market strategy tailored to Costco’s channel dynamics and customer behavior.

Solution

We guided the team through design, sizing, positioning, and go-to-market strategy tailored to Costco’s channel dynamics and customer behavior.

Solution

We guided the team through design, sizing, positioning, and go-to-market strategy tailored to Costco’s channel dynamics and customer behavior.

Result

The product launched as an LTO—and outperformed expectations, securing a long-term presence in Costco locations nationwide.

Result

The product launched as an LTO—and outperformed expectations, securing a long-term presence in Costco locations nationwide.

Result

The product launched as an LTO—and outperformed expectations, securing a long-term presence in Costco locations nationwide.

Contact

We help you move from gut feel to grounded.

Not sure where to begin? That’s okay. Reach out—we’ll meet you where you are.

Get in Touch

Get in Touch

Contact

We help you move from gut feel to grounded.

Not sure where to begin? That’s okay. Reach out—we’ll meet you where you are.

Get in Touch

Get in Touch

Contact

We help you move from gut feel to grounded.

Not sure where to begin? That’s okay. Reach out—we’ll meet you where you are.

Get in Touch

Get in Touch

Send a message