We’re redefining how people think about generating revenue.

Explore our innovative approach to revenue generation, where marketing and research insights converge to transform traditional strategies.

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Champions of Better

Why Schaefer?

Decades of Experience
At our core, we're more than just academics; we are seasoned strategists with decades of experience collaborating with the world's largest brands and Fortune 500 companies. This depth of experience is woven into our culture, driving us to deliver unparalleled support, quality, and results for you. Our mission is to challenge and change the way you think about market research and revenue generation.

Culture of Better
As a team committed to fostering business growth, we champion the concept of "better" in everything we do. Our ultimate aim is to empower our clients to achieve their greatest ambitions by being relentless in our pursuit of excellence. We hold a firm belief that everyone has the potential to be a "champion of better." Together, we're dedicated to elevating standards, inspiring change, and contributing positively to our community and beyond.

How We Work

Working Together

We really want to help you succeed. We make sure to do our best and check how we're doing, always aiming to meet your goals. If you win, we win, and we're with you all the way. Together, we're champions of better.

When you work with us, our team is here for you and we mean it. Call us any time to work through challenges or just to talk strategy.

Meetings

We prioritize communication that fits seamlessly into your schedule, offering flexible meeting frequencies—weekly, biweekly, or monthly—based on your preference. Our philosophy is that meetings should occur when they provide the most value, ensuring every session is purpose-driven with a clear agenda. This approach guarantees that we meet not just for the sake of it, but to foster meaningful progress and collaboration.

Reports

We are committed to delivering reports centered on the 'North Star' metrics that truly matter to your business. Our reporting rhythm includes weekly email updates, monthly performance overviews, and comprehensive quarterly analyses. The detail and frequency of these reports are tailored to the specific projects we undertake with you, ensuring relevance and strategic focus. You can be confident that we steer clear of vanity metrics, focusing instead on the data that drives real value and insight

Our North Star

Our Values

Our core values are the essence of our identity and the foundation of our approach to everything we do. They inform our decisions, shape our culture, and guide our interactions, ensuring we always operate with integrity, innovation, and inclusivity.

We believe in the power of collaboration and the importance of always striving for excellence, not just in our services but in the positive impact we aim to have on the world. By staying true to these principles, we foster a dynamic environment where creativity flourishes, challenges are embraced, and growth is continuous, both for our clients and ourselves.

Do right, not be right.

Our stewardship for the client informs every recommendation and decision we make. We don’t entertain big egos, and if it doesn’t serve the client’s needs, we don’t do it. Emotional intelligence is currency.

Always looking.

Driven to find a better way, a better answer. We have the courage and humility to think critically, vet all ideas and make no assumptions. Proactive, attentive, willing to do hard things, ask hard questions or give hard answers. Delighted to learn, develop our skills and interests, and at times, find out we’re wrong.

In it together.

We have each other’s backs; celebrating the wins and supporting each other through challenges.

At home.

We’re comfortable with each other and ourselves. We aren’t performers and we don’t ask others to be.

Too many businesses waste time, money, and energy on research and marketing with limited results.

They aren’t tracking the right data points, ROI, or thinking about how to generate new revenue streams. Surprisingly, some of these businesses are big brands.

How do we know? We’ve worked for them. Watching leaders make unsupported business decisions and spend money without results is the reason we’re here today.

Schaefer launched into the agency world with a commitment to giving business the benefits of a consultant’s mindset and a marketer’s point of view.
Simply put, we want you to see a return on every cent of your budget. We also want you to think about other ways your business could drive revenue.

While agencies will tell you they’re driven by data, most aren’t as meticulous as we are. Schaefer analyzes data at every step and pivots. Fast.

There is a proven equation for growth and scalability, and we want to give it to you.

Sidnee Schaefer

CEO & FOUNDER
Meet the Experts.

Our Team

We are a team of experts striving to deliver the absolute best for our clients. We’re transparent and data-focused. Our team includes marketers, revenue strategists, analysts, designers, brand strategists, conversion specialists, paid media buyers, and content creators. Each team is cross-functional with a strategist, analyst, and specialists.

Account Lead

Manages client relationships and project timelines, ensuring deliverables meet strategic objectives and exceed expectations.

Strategist

Crafts and drives your growth plans, merging research, marketing, and data to hit clients' revenue goals.

Paid Media Specialist

Designs and executes targeted paid media campaigns, optimizing ad spend across platforms to maximize engagement and ROI.

Designer

Designs engaging content and campaigns that captivate audiences and drive conversions.

Analyst

Leverages advanced data analytics to refine marketing and creative approaches, driving significant increases in revenue.

Researcher

Transforms complex data into compelling narratives, highlighting key insights for strategic decision-making.

Leadership

Meet the Partners

Schaefer is led by experienced growth-experts who have hands-on leadership at the fastest growing private companies (4x Inc 5000), founder & CEO of exponential-growth startup, and head of growth & strategy at a Fortune 1000 enterprise. In-house roles in sales & marketing organizations bring a unique understanding of client needs.

Sidnee Schaefer

Chief Executive Officer | FOUNDER
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Seth Waite

Chief Revenue Officer | Partner
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CONTACT US

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